Consultancy
Are your current communications working for you?
Would you benefit from a marketing and communications expert looking at what you currently do with a view to recommend areas for improvement?
Little Voice can conduct an audit of your current activities including
- branding
- web presence
- printed materials
- sales processes and conversion rates
- successes and areas for improvement
- value for money
We can then compile a recommendations report that will clearly articulate how you can improve your results. We can spend as much or as little time on compiling the report, depending on your budget – but in our experience a fresh pair of eyes can really help you to focus on increasing your communications success.
Planning and Strategy
Successful communication is about getting the right messages to the right audience via the right mechanisms in order to achieve your desired action/reaction.
When planning any communication from websites, to brochures to tweets to business cards you first have to be sure you understand how you want your audience, or customers to feel about you and react to your communication. So when Little Voice helps you with strategising and planning, we will talk a lot about how you want your audience to feel, and what you want them to do. We have numerous tools we can use to help you to articulate your desired results. It’s this type of 3 Dimensional, joined up thinking that can lift your communications to a whole new level.
Key Messaging
Benefit led key messages are fundamental to any successful communication. Audiences need to know what is in if for them. They must be compelled to act when they hear from you. Whether you want them to buy from you, support you, listen to you, talk to you, champion you or value you – they will do so only if you get the right key messages delivered to them in the most appropriate way.
Little Voice has years of experience in working with organisations to help them craft benefit led key messages designed to achieve the desired reaction. Not only will we help you to write the messages, we can advise on how to deliver them for maximum impact.